Process - Norm Studio – Full service brand studio

We turn services, products and actions into compelling brands. here's how we do it.

PHASE 1

DEFINING WHO YOU ARE

Our defining phase allows us to really get to know your business. Through research, discussions, interviews and workshops, we can unlock your brands full potential and create a proposition that is authentically you.

WHAT’S INVOLVED →

Research / Brand Audit / Brand Workshop / Competitor Audit / Brand Positioning

PHASE 2

BUILDING YOUR BRAND

This is where things really start to take form. We’ll bring your brand positioning to life by creating a series of visual concepts. Each concept is designed as a full brand identity system applied across various example touch points. We then choose one concept that gets refined into our brand guidelines.

WHAT’S INVOLVED →

Naming / Logo / Visual Identity / Verbal Identity / Brand Guidelines / Voice & Tone Guidelines

PHASE 3

LAUNCHING YOUR BRAND TO THE WORLD

Phase 3 is where we’ll apply your brand to real applications and share it with the world. Whether it’s web design, packaging, sales collateral, social media or content, we’ll bring your brand to life through memorable experiences that create powerful emotional connections with your people.

WHAT’S INVOLVED →

Website / Art Direction / Photography / Illustration / Copywriting / Animation / Brand Campaign / Social Assets / Packaging / Sales Collateral / Brand Advising

a team that scales

GET THE RIGHT TEAM FOR YOUR PROJECT

When you work with us you get an experienced group of specialists who are 100% committed to producing great work for you. We craft the core of your brand and use highly specialised creatives to give each project exactly the skills it needs.